Context & Genesis
Context and Strategic Vision
In 2021, amidst the global digital transformation, two visionary entrepreneurs, Salim and Omar, identified the revolutionary potential of emerging technologies. Their complementary profiles - Salim, an expert in road transport and mobility, and Omar, a specialist in technological development - created a unique synergy.
Genesis of the NAEST Project
Their strategic reflection led to the conception of NAEST, an ambitious platform designed to create a technological bridge between Web2 and Web3 in the transport and mobility sector. The NAEST token, a central element of their approach, embodies the principles of participatory and decentralized governance.
Team Consolidation and Expertise
Laurent's arrival in 2024 significantly strengthened the team, bringing complementary strategic expertise in Web3 technologies. This collaboration enabled the official creation of NAEST SAS, positioning the company as an innovative player in the transport and mobility ecosystem.
Technological Ambition
NAEST distinguishes itself by its commitment to structurally transform the transport and mobility sector. The company aims to ensure data integrity, optimize transaction traceability, reduce operational costs, and automate processes through smart contracts.
Strategic Perspective
With the imminent launch of NAEST Express in early 2025, the founders are determined to realize their vision. Their ultimate goal: to harmoniously integrate technology and transport, paving the way for a new generation of digital mobility that is more efficient, transparent, and decentralized.
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